Felena Hanson was just another woman working from home when she came up with a brilliant idea. While working at home for eight years, she missed having a sense of community and often time struggled to focus. The options in the market at the time, while uber-hip and high tech, were lacking an environment that felt beautiful and clean to her. She realized she was craving a coworking space designed by women, for women, so Felena embarked on creating what she couldn’t find.
And now, five years later, Hera Hub is the first international coworking and shared office space for women (though open to men as well) from Washington, D.C. to Stockholm, Sweden. And although the company specializes in providing inspired spaces for women to work from, the company also hosts training sessions on planning, accounting and other business services – providing continuous support and advice for its members. They also offer an endless supply of coffee and wine! After all, Felena says, in Hera Hub spaces women are truly trying to help one another.
“I wanted to create something that was bigger than myself, and bigger than the city that I’m in,” Felena says. “ … It’s an ecosystem of support, collaboration and community.”
In episode 31 of I Want Her Job: The Podcast, Editor and Host Polina Selyutin speaks with Felena about launching a business, making mistakes and building a community.
Judy Robinett’s story begins in Franklin, Idaho. As a young girl who was bullied during junior high, Judy felt uncomfortable at social events, which she would often arrive late to and leave early from. Until her 40s, she felt shy, awkward, not good enough, not cute enough and not educated enough.
Today, however, Judy’s life paints a different picture. As a well-known and highly respected investor and advisor, she is known as the woman with a titanium Rolodex. If you’re curious about how she made the leap from insecure young woman to confident businesswoman, then you will want to hear episode 30 of I Want Her Job: The Podcast.
In today’s show, Judy shares how an attitude of, “Keep your head down; work hard; and wait your turn,” turned into advice worth tossing. She read Dale Carnegie’s How To Win Friends And Influence People and immediately realized that it was actually those leaving early on Friday to socialize at the golf club were the ones getting ahead at work. After reading this book, she began to make intentional choices in how she interacted with others.
This fresh outlook aids Judy to this day. When she meets someone new, Judy immediately begins looking for ways she can help, which she explains further in her step-by-step approach in her book on networking – How To Be A Power Connector. In today’s episode, Editor and Host Polina Selyutin discusses the art of connection with Judy and tips that can help you develop your own titanium Rolodex.
According to Shopify’s Director of Talent Acquisition Anna Lambert, the recruiting industry is broken. And, we happen to agree. While most companies utilize a traditional process for filtering out candidates based on a list of experience and requirements, Shopify does things very differently. In fact, Shopify actually encourages candidates to apply if they don’t meet all the traditional requirements listed on a position.
“We don’t want to exclude people who can be incredible in a role because they don’t think they’re qualified,” Anna says. Shopify’s website goes further, saying, “Experience comes in many forms, many skills are transferable and passion goes a long way.” Don’t you wish more companies thought like that?
In episode 29 of I Want Her Job: The Podcast, Editor and Host Polina Selyutin speaks with Anna about how Shopify actively seeks to understand a job candidate historically and how the company factors in passion projects and career goals. If you’ve ever been discouraged by the traditional job application process, you won’t want to miss today’s show.
Martha Ruiz, a tax partner for PwC, specializes in helping clients in the entertainment industry with their tax and strategic planning. In addition, she also has a jaw-dropping role as the Oscars Balloting Co-leader. This means Martha is one of only two individuals in the world (along with balloting co-leader Brian Cullinan) who knows the Oscar winners a week before the event. And yes, she can be found during the ceremony hand delivering the envelopes with a winner's name! PwC, which has had a relationship with the Academy for 88 years, announced Martha’s position just last year. She’s the second woman and first Latina woman to have this role.
In episode 28 of I Want Her Job: The Podcast, Editor and Host Polina Selyutin speaks with Martha about the importance of education, work ethic and its influence on one's career path, her work as the balloting co-leader for the Oscars for an upcoming third year in a row and that tricky topic of work/life balance.